To Go Door-to-Door or Not?
I had something happen to me for the first time since being at my church. I was out visiting some folks, and I came to the last person on my list. This person was a prospect and I had not called beforehand, but I figured I would stop by and say hello. We keep contact with those that are interested in our church. And we take notes on a prospect sheet that enable us as a church to know how much and when we contact them. The last note from a few months back said they were friendly and open to hearing about our church.
Besides, I had my secret weapon with me as well. His name is Jim. Jim is an older gentleman whose copious amounts of energy are barely tolerable. But he’s a great servant of the church, and he loves nothing more than to share his faith…with anyone.
I figured this visit would be congenial. I was wrong. Three milliseconds after saying I was from a church I was recovering from the ringing in my ears from the sound of a door being slammed forcefully in my face.
I looked at Jim, who was accompanying me. He shrugged his shoulders, halfway smiled, and said, “Sometimes they go that way. Let’s see if we can find someone else to talk to.”
When I got back to my office after outreach, I wondered how effective door-to-door evangelism and church visitation are in our current culture. So I did a little research in Internet hinterland. What I came upon interested me.
Apparently, when knocking on doors, people are more open to an invitation to church than to the gospel message. And a good number of people regardless of age are open to church invitations.
But the good news is limited. Only 39% of those who rarely, if ever, go to church are open to door-to-door invitations. So, the ones who are least receptive are the ones that we want to reach.
At our next outreach meeting Jim asked me if I wanted to go door-to-door with him again. Trying to quell his enthusiasm a bit, I told him that only 39% of people may be interested in what we have to say.
He cocked his head and smiled.
“You mean to tell me that at least 4 out of 10 people are actually going to listen to what we have to say?!”
“Yes,” I replied.
“Well, what are we waiting on? Let’s get out there and tell some people about Jesus!”
That evening Jim knocked on six doors. He met a Jehovah’s Witness, four unchurched folks, and one churchgoer. He shared the gospel message twice.
Perhaps the glass really is half full.
What do you think? Have any of you experienced success with door-to-door evangelism? Should you call ahead of time? These are issues with which my church is currently wrestling. What is your insight?