Much about church giving is changing. Worship attendance, conversions, and baptisms are often the most scrutinized metrics, but giving trends are close behind. Below are five macro trends that are affecting most churches in the United States.
Trend 1: Millennials will have less giving potential than their parents. Unless an unexpected economic shift occurs, Millennials will continue to be poorer than their parents. Numerous reasons are the cause. Tuition at colleges has tripled since Read more [...]